HAIRCARE PRODUCTS CAN CAUSE HAIR LOSS AND HAIR THINNING.

There are numerous myths around hair thinning. The causes of hair thinning and hair loss are related to family background and age, and occur deep down in the scalp—well away from any influencing factors on the surface, such as hair care products. Using the wrong shampoo and conditioner for your hair structure can cause hair to look limp or be weighed down, giving the appearance of hair loss or hair thinning, but no hair care product can cause hair loss or hair thinning, making this another myth around hair thinning.

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RINSING HAIR WITH ICE COLD WATER AFTER WASHING AND CONDITIONING WILL INCREASE HAIR’S SHINE.

This is an idea that’s been around for a long time: rinsing hair with cold water will cause it to shine more. Anecdotally, the reasoning is that rinsing hair with cold water will make the cuticles of your hair lie flatter and reflect more light. There is a lack of scientific evidence to support this belief. Rinsing hair with cold water will certainly wake you up, but a scientifically proven (and much more comfortable!) way to make the cuticle smooth is to use the proper conditioner for your hair structure every time you shampoo.

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iT’S IMPORTANT TO USE A CONDITIONER EVERY TIME YOU SHAMPOO YOUR HAIR.

Using a conditioner provides a variety of benefits, such as preventing hair breakage and tangling as well as helping create soft hair and smooth hair. Each time you condition your hair, conditioning agents smooth the cuticle, providing soft hair that looks healthy. To reap the benefits, use the conditioner that’s right for your unique hair structure and avoid brushing your hair when wet.

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CONDITIONERS THAT CONTAIN SILICONES WILL ALWAYS BUILD-UP ON HAIR, CAUSING IT TO FEEL HEAVY AND INTERFERE WITH COLORING.

Most conditioners contain silicones, but there are important differences in the silicones used today. The modern silicones in Pantene Pro-V conditioners, for example, have been created to target the damaged areas of hair so that they deposit where they are needed rather than coating the hair, which could leave it feeling heavy.

If you think that your hair is looking limp or lifeless, be sure that you are using the shampoo version to match your conditioner, as the cleaning power of the shampoo should balance the depositing power of the conditioner. In addition, you should thoroughly rinse both the shampoo and conditioner every time you wash your hair, and choose the right products for your hair structure. Following these guidelines should ensure that silicones do their job to help give you beautiful hair.

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