Wednesday, February 1, 2012

Marketing your website

The first step is to submit your website or blog to the major search engines . To get high ranking in search engines, you must optimize your website for search engines, a process called search engine optimization, which means you have to include certain keywords in your web pages that are related to your business. 

To actively promote your website for free, you can participate in online forums that are related to your business. You can also leave comments in blogs or websites. Besides, you can include a share button to let people share the URL of your website with their friends in social networking website like facebook and digg. 

Besides, you can also exchange links with other websites.Other than free marketing, you can also try paid advertising. Google's offers pay-per-click advertising called AdWords, where you can place ads in Google's huge network of publishers; you only pay when users click on your ads. There were many success stories about using Adwords campaign. Past records have shown that page view and sale conversion rate increased after conducting Adwords campaign. So, you may want to invest a little advertising using the Adwords program. The ROI could be potentially great!